Young Norwegians continue to prefer cryptocurrencies over traditional equities, even as the share of the population owning crypto declines slightly this year. Norway still ranks at the very top in the Nordics when it comes to crypto adoption.
This is shown in the Crypto Adoption Survey, a Nordic study by K33 Research conducted in partnership with the Nordic Blockchain Association and Firi. The new figures for crypto adoption in Norway were presented during Crypto Adoption Week 2026, which also highlights findings for Denmark, Sweden, Finland and the Nordics as a whole.
“Crypto in Norway is no longer just a niche for the especially interested,” says Thuc Hoang, CEO of Firi. “This year’s findings point to a more mature market, where adoption remains strong, younger generations continue to lead, and local platforms play an important role in making crypto safer and more accessible.”
A total of 480,000 Norwegian adults, equivalent to 11 percent of the population, now own cryptocurrency. That's down from 12 percent last year, a decline of about 70,000 owners. Despite this, Norway is still at the very top in the Nordic countries when it comes to crypto adoption, and this year's level is the second highest ever measured.
The survey shows that 65,000 more Norwegians under 40 own crypto than stocks, underlining a persistent generational shift in which younger Norwegians increasingly prioritize digital assets.
Samet med 6,8 procent av Norwegians som har krypto-men men ikke, denne er 17,4 procent av - 800,000 personer - har i asset class. Tot s crypto, even during a period of short-term volatility.
Here are some of the most important figures from the Norwegian section of the Crypto Adoption Survey 2026:
The report points to a clear generational divide. Young Norwegians remain the most crypto‑active group, and for those under 40, crypto is more widespread than stocks – a pattern that has now been visible for several years in a row.
The decline in ownership is mainly concentrated in two age groups: 30—39 years and 50—59 years. På, Firi's strong position makes Norway stand out infrastructurally: Almost half of Norwegian crypto owners use Firi, and Norway is the only Nordic country where a local exchange outperforms international players in market share.
Although the share of Norwegians who expect to buy crypto in the future is at its lowest level so far — 20 percent believe they will buy crypto within the next decade — the long-term sentiment among experienced users remains strong:
Under stable assumptions, ownership could increase to 26.6 percent by 2036, according to projections in the report.
The analysts behind the survey point out that Norway is still far ahead.
“Norway is still at the top when it comes to crypto adoption in the Nordic countries. The fact that young adults still prefer crypto over traditional stocks underscores a deeper generational shift in how Norwegians invest capital, says Vetle Lunde, Head of Research at K33 Research.
Magnus Jones of the Nordic Blockchain Association complements:
“Despite a slight decline in ownership, crypto remains a central part of the financial behavior of young Norwegians. Stronger dominatie van de lokale exchanger ook meer dat Norwegen heeft een unieke positie in het Nordic crypto market.
The Norwegian Crypto Adoption Survey 2026 is based on responses from 1,017 adult Norwegians in a Norstat survey collected in the first quarter of 2026. The report covers ownership levels, demographics, wealth distribution, platform usage, market behavior and long-term expectations.
The Norwegian report is part of a wider Nordic series covering Denmark, Sweden, Finland and Norway. The surveys are conducted by K33 Research in collaboration with the Nordic Blockchain Association and Firi, and are “powered” by Kaupr, Blockpit, d‑fine, Kvarn X and Brava Finance.
Alle de rapport wordt als onderdeel van Crypto Adoption Week maart 23—26, 2026 en wordt gepubliceerd op een ondersteuning basis, along with articles and footage of the broadcasts, on the main page of Crypto Adoption Week 2026:.
