Bitcoin Suisse (Europe) AG is available in the Nordics from 3 November, targeting high-net-worth individuals, companies and institutional investors. The MiCA-licensed company offers crypto trading and custody in Nordic currencies.
Bitcoin Suisse has offered trading, custody and other crypto-related services since 2013, and today holds more than CHF 3 billion in crypto assets for clients. Its European subsidiary, Bitcoin Suisse (Europe) AG, is licensed under the EU's crypto regulation MiCA from Liechtenstein, giving the company the right to offer regulated services across borders in the EU/EEA. From 3 November, the company is expanding its business into the Nordics, targeting high-net-worth individuals, companies, family offices and institutional investors, as well as issuers and financial institutions seeking a regulated custody partner.
More than 2.5 million people in the Nordics, 11.1 percent of the adult population, now own crypto assets, with combined holdings estimated at USD 25.8 billion, according to a nationally representative survey from March 2026. When companies move into crypto, many face the same first hurdle: converting kronor into euros or dollars before they can buy. Bitcoin Suisse (Europe) AG removes that step by letting clients trade directly in Swedish, Norwegian and Danish kronor.
“Nordic investors are already active in crypto. What they're now deciding is who to hold it with, and they want a partner that will still be there in ten years. MiCA gives us a harmonized framework to serve eligible clients from our regulated European platform, and Ammy and Kristoffer bring the local knowledge and relationships needed to earn that trust,” says Andrej Majcen, co-founder and chief executive of Bitcoin Suisse.
Ammy Edberg and Kristoffer Nyström are the ones who will follow up these client groups in the Nordics, in their roles as Nordic leads at Bitcoin Suisse (Europe) AG. Edberg has spent several years in Sweden's bitcoin community. She has served on the board of the Swedish Bitcoin Association since 2023 and founded BTChick, which offers bitcoin education for companies and individuals. She has also led marketing for the BTC Prague conference and the Bitcoin Corporate Day event, and has previously worked directly with clients at the Swedish crypto broker Goobit.
Kristoffer Nyström rejoins Bitcoin Suisse, where he previously spent nearly four years in Zug as Senior Global Account Manager and later as Head of Crypto Solutions. Most recently, he was Head of Sales at Danish fintech company Januar. He brings around a decade of experience in the crypto industry.
“The Nordics combine high levels of digital adoption with a strong culture of innovation and long-term investing. With Ammy and Kristoffer, we're bringing together local market knowledge and the institutional expertise that has made Bitcoin Suisse a trusted partner for private and institutional clients across Europe,” says Roman Przibylla, chief executive of Bitcoin Suisse (Europe) AG.
Bitcoin Suisse (Europe) AG points to a gap between retail platforms, which offer access but little personal support, and traditional banks, which offer that support but often lack specialist crypto expertise. The company offers each client a dedicated advisor, alongside trading, custody and ancillary staking services. Eligible clients are served from Liechtenstein across borders, under the company's MiCA license from the Financial Market Authority Liechtenstein and the related EEA passporting framework.
Bitcoin Suisse (Europe) AG is part of the Bitcoin Suisse Group, which holds more than CHF 3 billion in crypto assets under custody and employs more than 200 people across Switzerland, the EEA, the United Arab Emirates and Bermuda.
Sources: Bitcoin Suisse
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