K33 AB and Ace Digital AS establish a strategic partnership to strengthen the use of Bitcoin as a reserve asset in companies' balance sheets. The partnership combines K33's infrastructure with Ace Digital's treasury strategy.
Pictured: Alexander Hagen, CEO Ace Digital (left) and Torbjørn Bull Jenssen, CEO K33.
Ace Digital is the first Norwegian company with a pure Bitcoin focus in its treasury strategy. The company is preparing for an IPO on Euronext Growth Oslo on September 25 under the ticker ACED, emphasizing a structured strategy of gradual accumulation of Bitcoin. With experience from traditional capital markets and derivatives trading, the company wants to create long-term value building in the Norwegian market.
In turn, K33 will provide institutional services for trading and custody of digital assets in support of Ace Digital's treasury operations. The company has in recent years built up a position in digital assets and sees the partnership as a step further in connecting Bitcoin to established financial structures.
As part of the collaboration, K33's CEO Torbjørn Bull Jenssen will join Ace Digital's advisory board. Jenssen has a background in macroeconomics, digital assets and infrastructure, and will provide strategic support when Ace Digital moves into the public market.
---- Bitcoin is becoming an important part of the global financial system, with increasing legitimacy and relevance, says Jenssen. K33 is positioning itself to benefit from these developments and Ace Digital is emerging as a focused and competent player in this landscape.
Ace Digital's CEO Alexander Hagen points out how the combination of expertise and infrastructure should strengthen both parties:
---- We are building Norway's leading Bitcoin company with a focus on treasury strategy and regulated market access. The partnership with K33 provides us with a robust foundation, while Torbjørn's insights help sharpen our long-term strategy further.
